Selfie and go

How to travel on Instagram in 2019

Oihane Prados & Naroa Vian

Influencers can travel around the world without paying, and all for they contents. Due to their huge number of followers, brands are eager to sponsor them to visit different destinations. The main condition: they have to promote the brand. 

As Influencer Marketing Hub claims, some influencers travel in exchange for financial compensation, that is, they get paid for taking pictures and publishing them mentioning the brand/company. Others only travel in return for being advertised. In both cases, the company or brand is responsible for paying all expenses required by the trip.

Checking the different instagrams of the Influencers travel the most (@dulceida, @mariapombo, @martaa_diiaz, @_anitamatamoros, @mariafrubies, @msorianob and @barbaraprzz) sponsoring are: Booking, Passporter, Drumwit, Viaja Way, Voiash, Hotels Combined and American Tourister.

María Villimar, a student of Business Administration and Management, affirms: "I love watching the stories of the influencers who travel, they entertain me a lot."

As Perlu´s Blog affirms the seven secrets to star travelling free are: 

1. Start with a smart username

2. Find your focus +  your voice

3. Learn to take good photos

4. Engage your audience 

5. Use relevant travel hashtags

6. Use Instagram stories + Instagram life

7. Meet other travel instagrammers

However not all that glitters is gold. It is also has its negative part. As El País confirms, on July 28, 2019, a 26-year-old boy who belonged to an influencers agency died. The group traveled to Thailand with the American Tourister luggage brand. Due to the tranquility of going with everything organized the young man didn’t know the land of the place "Na Meung waterfall", he slipped and fell off a cliff.

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Making of:

• https://blog.perlu.com/start-a-travel-instagram/

• https://elpais.com/politica/2019/07/28/actualidad/1564311317_810370.html

• https://www.traveldailymedia.com/dream-job-these-companies-will-pay-you-to-travel/

• https://influencermarketinghub.com/ask-an-influencer-product-vs-payment/

• We had a short interview with María Villimar, face to face.

• We have chosen this topic because we find it very interesting and because every day we see it through the social networks.